Word: tooing
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The problem, say marketing experts, is mixing the medium with the message. "The Super Bowl is just too extravagant for something like this," says Lee Clow, chief creative officer and global director of media arts at TBWA Worldwide, the agency that created Pepsi's campaign. "It's seems like a...
Last July, a new legislation passed in Massachusetts permitted Harvard to tap into its most recently endowed funds, which had fallen in value to less than the amount bequeathed by the donor and are considered “underwater.” Though the law’s passage arrived...
But there is mounting concern that U.S. offensive capability in cyberspace is growing too fast and too secretly. "I have no doubt we're doing some very profoundly sophisticated things on the attack side," says William Owens, a retired Navy admiral and cyberwar expert who led a federal study on...
By most counts, Malaysia, too, goes on trial on Tuesday. The judiciary, which was showing some independence in recent years, has come under attack again for bias and for pandering to political masters. Neither the Attorney General nor the police are widely seen as independent or impartial institutions, and opposition...
"It's too early to say if there will be any restrictions on him, but it is a yellow light for Dilma that makes it clear how dependent she is on Lula," political analyst João Augusto de Castro Neves said from the capital Brasilia. "Her team must be...