Word: tooism
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Dates: during 1970-1979
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...Times and the News to resume publishing. But those newspapers seem determined to strive for a long-term solution to the press-manning issue. Says a Times executive: "The achievement of our objective is of overriding importance." All well and good. But because of Murdoch's "me-tooism," the other papers find themselves in the odd position of negotiating for him over the roar of his presses and the jingle of his advertising revenue...
...seems to be the same as that promulgated by hundreds of American corporations: No matter how bad the product, advertise the hell out of it and the public will buy. It uses all the common marketing tactics--credible speaker (would a man of the cloth lie to you?); me-tooism ("I didn't like the war, you didn't like the war, so I've got to be right"); and inflated description ("It's an honest program that protects your rights and integrity..."). And like most other advertising, it underestimates the ability of the public to critically evaluate what...
...case of me-tooism," said James Jacobs, manager of the J. August Company, which last year initiated the 3-2-1 copy scale. He said that the Coop copy service had, if anything, resulted in an increase in his business...
ALONG with all their other woes, the Democrats are suffering from a bad case of me-tooism. Accused of being too permissive toward radicals and, virtually, of advocating violence, many liberal Democrats have not until recently bothered to deny such charges. Polls and other soundings have persuaded them that they must indeed respond, thus putting them in the impossible position of having to outdo Agnew & Co. on law-and-order...