Word: tooled
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...Vinci Code was entertaining, but this film is a personal tool for people who want to change their lives," says Rainone. "It's a gift to the world, to help humanity." Or, as another empowerment teacher, Madonna, sang in her own 1994 hit Secret:"Happiness lies in your own hand...
...music is not our only tool. Forty voices shouting in unison is a formidable force, one even greater when joined with the other student fans. If there has not been a pause in the action recently, we start up a chorus of “Let’s go Harvard!” or “Here we go Harvard!” as appropriate. Heckling the other team is also undertaken frequently with taunts and the infamous “sieve” cheer accompanied by cowbell. It’s always rewarding to see our team...
...Having a Web Site. The UC’s Web site needs to stop being a weak tool that serves as a link to the UC and students. Instead, it should be free to design its own destiny. By giving the Web site an endowment and organizing a crack team of for-profit business school students, the UC’s Web site will finally become a true power player by consolidating power until it finally assumes its correct role as the hegemonic ruler of the world, er, we mean, the trusty student Web portal...
...honest about the boyfriend when you meet him. I’m not saying you have to go overboard with compliments, but a sincere “he seems really nice” is the right way to go. Of course, if he seems like a total tool, don’t feel like you have to praise him, but avoid criticizing him outright. Exclaiming, “what a Neanderthal!” will not make her realize she’s actually in love with you and has been all along, but it probably will make her reconsider...
Should we also toss on the fire Dick Gregory's autobiography, written for cross-consumption as a harsh accounting of the racial indignities heaped upon a young black as he travels from boy to man? The book's ultimate satirical trick was to flip the slur into a sales tool. Its title: Nigger! "Whenever you hear the word 'nigger,'" Gregory wrote in the introduction, "you'll know they're advertising my book." Call a man a nigger, earn a brother a dollar...