Word: tools
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Dates: during 1980-1989
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...home about an overvalued U.S. dollar that had led to a dismal American trade deficit. Baker reversed that stance with the September 1985 Plaza accord, a five-nation cooperative attempt to hasten the dollar's decline. Baker tried to use the dollar's continuing fall as a diplomatic tool. His aim: to chivy West Germany and Japan into expanding their domestic economies, while counting on the U.S. currency's drop in value to start reversing the ugly trade figures...
Johnson's awareness of pedagogy as an ideological tool is not surprising, considering she began her career as literary wunderkind at "the Yale School" of criticism during the '70s, under mentors such as Derrida and de Man. She attacks former teachers and colleagues at the rival institution, with the exception of Derrida and de Man, for their blindness to sexist biases...
...from what Robert Langridge of the University of California at San Francisco calls "computer-aided insights." Says Langridge, who uses 3-D graphics to model biological molecules: "Computer graphics gives us a window into what is going on, rather than just a scientific result. It has become an experimental tool...
...seekers are discovering that smoking can endanger their careers. Newspaper classified advertisements frequently specify that employers are looking for "nonsmokers only." One of the first questions asked of job applicants at Vanguard Electronic Tool in Redmond, Wash.: "Do you smoke?" If the answer is yes, the interview is over. That is perfectly legal. On the other hand, federal laws forbid an employer to discriminate on the basis of race, sex, religion or marital status...
...people consider the commercial a dazzler and the use of the Beatles a clear coup. "It's an interesting development," comments Stephen Novick, a production director at Grey Advertising, "and a very, very powerful tool." Others express some doubts. John Doig, a creative director at Manhattan's Ogilvy & Mather, remembers the days of anti-Viet Nam demonstrations with "bloody police truncheons coming down and Revolution playing in the background. What that song is saying is a damned sight more important than flogging running shoes." "Music is replete with the meaning of the time," reflects Marshall Blonsky, a professor of semiotics...