Word: torino
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Dates: during 1960-1969
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...making. It stems from the proliferation of models, options and special features. Ford's general manager, John Naughton, boasts that "we can run our assembly plants at maximum capacity, maximum overtime 365 days a year and not build the same car twice." Ford's Torino, for example, offers a choice of five vinyl roof colors, plus 16 body colors, and 33 sets of interior trim. All that contributes to the more than $2 billion that Detroit is spending to bring out its new models, and denies auto plants the economies of long production runs of identical cars. Automen...
...young man, Agnelli could hardly have had it any better. His family has long flourished in Italy's subAlpine Piedmont, a region noted for its soldiers and industry. Grandfather Giovanni Agnelli gave up a military career in 1899 and founded, with partners, Fabbrica Italiana Automobili Torino.* After some early hard times, Giovanni took personal control. Soon Fiat prospered on the strength of racing successes. It absorbed many early rivals and moved from artisan to assembly-line production, which enabled it to build 70% of the Italian Army's World War I trucks. The company went on to furnish...
...Ford slumped during the first ten days of June but rebounded during the second, bringing overall sales for the first half 7.2% ahead of last year. Leading the way was the intermediate Fairlane, with an 87.5% jump in sales, half captured by the new Torino model. The Lincoln-Mercury division also had a winner in the Montego, whose sales are 67% ahead of last year...
...Ford's Carroll Shelby Cobra GT-500, a modified Mustang with heavy-duty suspension and transmission, hood scoops that ram extra air directly into the carburetors, and a new 428-cu.-in. engine that will be available next month on Ford's Mustang, Torino and Cyclone and Mercury's Cougar as well. Padded roll bars and shoulder harnesses are standard on the Shelby Cobra, as well they might be: the $4,200 car winds up to 150 m.p.h...
...Spoiler. Ford's new series, called the Torino, is an effort to cash in on Detroit's growing emphasis on sporty styling and intermediate size. Marketed with the Fairlane line, the Torino features the elongated hood and abbreviated rear end that has caught on in the specialty cars; it comes in hardtop, sedan and station wagon, as well as a racier "GT" model equipped with a 210-h.p. V-8 (engines with up to 390 h.p. are optional). The standard Fair-lanes have also been streamlined, their bodies stretched out by a full...