Word: torino
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...cycling, eight bikers are lumped together on a narrow, twisting dirt track. First to the finish wins. Period. The bikes fly off jumps, and midair collisions are inevitable. It's a summer version of snowboard cross - the frenzied, TV-friendly race that debuted in Torino in which racers zip down the mountain while navigating tricky jumps and dodging each other. Remember Lindsey Jacobellis, the American who was yards from a gold before she hot-dogged it off a ramp and fell...
...action-sports craze captivating the young demo. With interest sparked by ESPN's surprisingly popular X-Games, snowboarders and freestyle skiers have snatched medals and, more important, ratings points. How mainstream have action sports become? Snowboarder Shaun "The Flying Tomato" White, poster boy of the '06 Torino Games, is now a pitchman for American Express...
With the 2006 Winter Games less than 100 days away, Valentino Castellani, president of the Torino Olympic Committee, spoke with TIME about transforming his city, best known for its famous shroud and as the birthplace of Fiat and Italian industrial design, into an international showpiece...
TIME Will Torino be ready on time...
...Torino in the past century was practically a one-company town, an industrial city--dirty, gray. I believe that Torino after the Games will be identified as a city of the arts. Of course, the competition with Venice, Florence, Rome is very tough...