Word: toshibas
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...troubles stem from a disastrous slump in sales of its Betamax videotape recorder, which in 1983 accounted for 41% of the company's sales. Last week Zenith announced that it would no longer sell Sony's machine under its brand name. Zenith thus joins companies such as Toshiba and NEC that have abandoned Sony's videotape system in favor of the VHS method developed by archrival Matsushita (1982 sales: $15.7 billion), which sells products in the U.S. under the National, Quasar and Panasonic brand names. Says one industry watcher in Tokyo: "Zenith's move means...
Sony may eventually have to give up on today's war and get on with fighting the new one developing for smaller video-tape recorders, which operate with narrow, 8-mm tape. Several companies, including such competitors as Hitachi, Toshiba and Sony's old nemesis Matsushita, are planning to produce their own 8-mm machines. In the past week alone, RCA and General Electric both jumped into the 8-mm market. Sony must make certain that the upcoming 8-mm Shootout does not become a ruinous reprise of the Beta battle. -By Michael Moritz...
...after these computers, known in the trade as "professional work stations" and designed to hang at the branches of a network of similar machines. Price tags range as high as $10,000; Altos, Corvus, Control Data, Cromemco, Digital Equipment, Fortune, Hewlett-Packard, Nippon Electric, North Star, Olivetti, TeleVideo, Toshiba, Vector, Victor, Xerox and Zenith are among the biggest names in this upscale but increasingly crowded field. Even proletarian Apple is joining the crowd with its long-awaited Apple IV (code-named Lisa), due to be unveiled in mid-January. Lisa's probable price range: somewhere between...
...personal computers sold worldwide. As the industry exploded, however, Japan's presence began to be felt. Last year Japanese manufacturers rang up sales of $210 million. The companies include a number of well-established firms with recognizable brand names in digital watches, stereo equipment and calculators: Canon, Hitachi, Toshiba, Seiko, Sharp and Casio. Nippon Electric Co., the giant electronics firm, is now selling $100 million worth of personal computer equipment in the U.S., and last week it introduced three versions of its latest model...
...Says Harvard Square's Tech Hi-Fi Sound Consultant Douglas Corley: "Our sales depend only on how fast they can build them." Some 30 other manufacturers have rushed more than 50 competing models onto the market, ranging from $60 to $300. Some units, like the KLH Solo and Toshiba KT-52, have FM stereo radios, and most accept such accessories as additional headphones, microphones for direct recording and AC adapters. Sony, which devotes an entire Tokyo factory to the units' production, this year expects to double its 1980 U.S. sales of a million of them...