Word: touch
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Dates: during 1930-1939
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...firing anti-aircraft rockets, were unable to prevent "Eastland" squads from roaring over London. As a crowning gesture, one "Eastland" squadron located the defenders' GHQ at Hornchurch, Essex, gleefully swooped down to the attack just as the Air Secretary and his official party were making their inspection. A touch of grim realism was added to the mock war as seven planes crashed, six fliers were killed...
Like Huey Long the shortening salesman, Lee O'Daniel, flour salesman, has the common touch. He solicits campaign cash in little barrels (passed by smiling Pat, Mike & Molly) labeled "Flour-NOT Pork." As a slogan he uses a line from one of his songs: "Please pass the biscuits, Pappy!" When people interrupt his speeches to ask where Texas will get the money to pay $41,000,000 yearly in old-age pensions, he says to his musicians: "Strike up a tune, boys...
Determined to train students to make the most of native materials, Moholy-Nagy set them to creating original forms, to studying, blindfolded, the touch sensations of different objects. Cutting new forms from paper sounded easy until students tried it, found themselves sitting idle for hours before hacking away at practice sheets. When designs came easily in paper, they began working in wood and stone, did creditable sculpture, designed "machines" of fantastic shape but of no practical use, studied patterns of light and motion in classes in photography. Creating new forms was easiest for young high-school graduates, hardest for students...
Since Rube and Mac's personal touch was so vital in Philip Morris' start, there were understandable qualms when the team of Chalkley and Lyon succeeded them. But affable Salesman Lyon soon rivaled his predecessors in cajoling dealers and salesmen ("My name is Lyon but I'm no wild animal. . . ."), and President Chalkley spurred the whole company to fresh endeavor by encouraging initiative rather than following able Mac McKitterick's policy of being a one-man arbiter of everything. He extended the bonus system to the whole company. As the only major executive in the country...
...this day it was Spring. . . . us drew lewdly the murmurous minute clumsy smelloftheworld. We intricately alive, cleaving the luminous stammer of bodies (eagerly just not each other touch) seeking, some street which easily trickles a brittle fuss of fragile huge humanity. . . . Numb thoughts, kicking in the rivers of our blood, miss by how terrible inches speech-it made you a little dizzy did the world's smell...