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Word: toughness (lookup in dictionary) (lookup stats)
Dates: during 1940-1949
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Usage:

...Driver. For more than a month after LeMay's arrival in the Marianas, B-29 bombing was reduced to a trickle. The tough new general set his pipe or cigar in the corner of his mouth and quietly gave the orders: get to work on maintenance, give the crews more training...

Author: /time Magazine | Title: World Battlefronts: BATTLE OF JAPAN: V.LR. Man | 8/13/1945 | See Source »

Deliberately, they wooed the enemy by talking tough. Potsdam provided the lure; the military men spelled out the harsh alternative. Boomed the big brass...

Author: /time Magazine | Title: World Battlefronts, THE WAR: Words Are Weapons | 8/6/1945 | See Source »

That breeze wafted a remarkable communication to the Japs. In leaflets dropped on Japan, rough, tough Major General Curtis E. LeMay listed eleven cities to be bombed by his B-29s. Then he hit six of the targets. Said LeMay, explaining this propaganda blow: "We feel that if we can convince enough of them that they have nothing to look forward to but total destruction, we may shorten the war. . . . We are telling them where we are going to hit and they can't do anything about...

Author: /time Magazine | Title: World Battlefronts, THE WAR: Words Are Weapons | 8/6/1945 | See Source »

...midnight train from Rosario rolled into Buenos Aires, U.S. Ambassador Spruille Braden wondered what kind of reception he would get at the station. In his pocket were reports of the Government-inspired, anti-U.S. campaign which had pictured him as a "Yankee pig," a tough U.S. cowboy trying to run Argentina. In a Buenos Aires theater, a nationalist audience had screamed: "Death to Braden...

Author: /time Magazine | Title: ARGENTINA: Viva Braden! | 8/6/1945 | See Source »

Field's seemed happy too. Said short, tough, beefy Field President Hughston M. McBain: the Mart put the company into real-estate operation to a degree that was not contemplated when the Mart was built. Now that Field's has dropped its wholesale business, the Mart is just a side show. So we're selling...

Author: /time Magazine | Title: REAL ESTATE: Joe Kennedy Buys | 7/30/1945 | See Source »

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