Word: tout
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Dates: during 1960-1969
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...high quality of the goods Matsushita sends abroad is helping to erase the old image of Japan as a producer of cheap junk. In dramatic evidence of the changing international reputation of Japanese goods, New York's Macy's last week took full page newspaper ads to tout Matsushita's "worldwide reputation for finest quality, finest performance," and to boast that it had the U.S.'s first stock of his new Panasonic portable television sets. Like other Japanese industrialists. Matsushita finds the U.S. and Canada his best customers. Latin American countries are becoming increasingly important...
...subfreezing temperatures do little to cool the enthusiasm of the hardy horse players who jam West Virginia's Charles Town Race Course each day during the long winter: 30,000 were on hand last week. Pockets bulging with Mason jars of moonshine, Shenandoah farmers huddled over their tout sheets; Baltimore businessmen traded tips with pin-striped Washington politicians. For hundreds of other two-buck bettors from New York and Philadelphia, the day at the races had begun at 6 a.m., when they boarded special buses for a five-hour trek to the track...
Characteristically, the style is staccato, bone-bare, oracular and dull. The format is uninviting; usually four letterhead-size pages printed to look as if they had come fresh from a typewriter. The contents often suggest the confidential whisper of a race-track tout. The cost can be incredibly high: as much as $125 a year for some 3,000 words a week-an annual total well below the word count in one average issue of the New York Times (185,000). Yet so insatiable is the public appetite for inside dope that in the few decades since its birth...
...much-harried racing tout who "manages" Gobel, Sam Levene plays Sam Levene-and is a welcome comic relief. His eyes are poached eggs that have seen the rise of a thousand false dawns. And with the underworld on his shoulders, he can give Atlas shrugging lessons. But Sam can't sing either...
Slim, swaggering and handsome, Lagaillarde liked to race hot-rods on the twisting mountain roads above the Chiffa gorge, was soon known locally as a casse-tout, or hellraiser. He believed that Algeria belonged to its French colonizers, distrusted Arabs, and eagerly embraced every right-wing idea from anti-Communism to antiSemitism. Popie was small, shy and intellectual, and his credo read: "I am an Algerian. I believe that Europeans can live in close friendship with the Moslems even if Algeria becomes independent...