Word: tout
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...City is Ground Zero for drug abuse in America. Last week, as the Democratic presidential campaign moved into high gear in anticipation of New York's critical voting, all three Democratic candidates trumpeted their own fight against drugs. Republican George Bush, not to be outdone, came to town to tout his credentials as a leader in the war against drugs, providing a rehearsal for the opening skirmish in the general election campaign. In Washington, meanwhile, the Senate was getting into the act with a measure authorizing increased spending in the drug war and cracking down on Mexico with a political...
...called "Timber Wolf," evoking his slightly frenetic doggedness. Jesse Jackson's moniker is a bit more mysterious: "Pontiac." Says an agent of his superiors: "It was probably just something they came up with one day over lunch." Or perhaps it has something to do with the ads that tout, "We build excitement...
...stumble, one strategic miscue could spell the difference between heartburn and heartthrob. With a tightly bunched field and estimates of turnout as low as 90,000 Democrats, the support of a few thousand caucus attendees may be all that separates the victor from also-ran status. The latest political tout sheets label Richard Gephardt as the freckle-faced favorite; he put on last week's most elaborately choreographed media event, importing 42 House colleagues to stand with him on the state capitol steps. The message was simultaneously powerful and confusing, since this impressive exhibit of insider solidarity jarred with Gephardt...
...century ago that the company turned innocuous soda water into what Berke Breathed has aptly described as "malted battery acid." Then, in the 1930s, it invented Santa Claus to tout its product. (Until then, Saint Nick had been a gruff, thin man. It's thanks to Coke that he's now a jolly bowl of jello...
Disneyland has sent "presentation teams" to Los Angeles-area schools to tout the advantages of summer jobs at the giant amusement park. The teams have plenty to offer: wages of $4.25 an hour or more, well above the $3.35 minimum wage; free entry to the park during non-working hours; the right to request or occasionally refuse specific shifts. And any employee who refers another gets to enter a monthly raffle for a free TV set. Even so, as of last week 200 of Disneyland's 2,000 or so summer jobs were still unfilled...