Word: touts
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Dates: during 1940-1949
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...most personal-appearance tours are sponsored by the studios, who pay the stars their regular salaries, plus expenses, to plug their latest pictures. In New York, to tout Pinky and Everybody Does It, Jeanne Grain, William Lundigan, Ethel Waters and Paul Douglas were whisked onto the stages of 23 neighborhood theaters in three evenings. Al Jolson, who only two years ago turned down $40,000 for a week's engagement in Manhattan, has been appearing without pay for months as a living trailer for Jolson Sings Again. (His incentive: 40% of the film's profits...
Latter-day Runyon creatures spoke a language of their own, a dialect which showed traces of remote English ancestry but which, despite its lack of formal grammar, was curiously courtly in its rhythms. When a Runyon character wanted to say that a tout had left money to his girl friend to buy him a tombstone, he said, "I am under the impression that he leaves Beatrice well loaded as far as the do-re-mi is concerned and I take it for granted that she handles the stone situation." In Runyonese there was only one tense, the universal present...
Tough as he is Arcaro has a few soft spots. Any tout or hustler around the track can usually work Eddie for "a double sawbuck." His mother telephoned him one day to say that she had lost her apartment and had no place to live. He hurried to Cincinnati, and bought her a $16,000 house...
...needle-point passer, will be cast for the role of Chappuis in Art Valpey's version of the Michigan offense. .. Hal Moffie, Harvard's seatback, can ontrun anybody on the Yale squad... Chip Gannon is due for a big year at Cambridge. .. Bob DlBiasio is the lad Yard birds tout as a 'second Mahan'... Tom Guthrie will be eligible next fall...
Meanwhile the excitement over his achievement has ebbed away. What is there for him to do? He plans, vaguely, to fly around the world, lecturing on India. But, back home, the native princes, who might be interested in financing him if he were a tout for dancing girls, turn him down: it would be less expensive to found a chair of Indian music at an English university...