Word: touts
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Dates: during 1960-1969
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...seat next to them for a few minutes so that Actress Jeanne Moreau could bask there in the reflected glow. Later, with Liz as cheerleader, Burton got up onstage and rumbled two songs from Camelot-winning less applause than a pop singer named Johnny Holliday, the current hero of tout Paris...
...have more trouble with the resident British garrison than from visiting U.S. servicemen. Busting up bars seems to be something that went out with From Here to Eternity and the professional army. The G.I. these days is a civilian at heart-and savvy enough to reject the most importunate tout's offer of "a good place" with a grin and a worldly-wise shake of the head...
...Britain seemed determined to buy the bookmaker lock, stock and tout sheet. Priced at an initial $1.40 each, the 1,350,000 shares were grabbed up in a fraction of the 60 seconds it took Ladbroke's harried brokerage house to announce that the issue had been "very heavily oversubscribed." Altogether, investors came running with enough cash to buy the issue 100 times over. So great was the crush that it will be days before brokers can figure out who was first-come and ought to be first-served, thus delaying the opening of regular trading in the stock...
...Chewing Floozy. Instead of sponsored shows, the campaign will rely heavily on prime-time TV spot commercials with an irreverence that the auto industry has seldom seen. To tout American Motors' 1968 Ambassador, which boasts air conditioning as standard equipment, one commercial features a gum-chewing floozy strolling along a desert road; she refuses to be picked up by drivers of non-A.M.C. cars, but happily hops into a cool, comfortable Ambassador. Another commercial spoofs Detroit's penchant for depicting its cars in country-club surroundings. It shows elegantly coifed beauties swooping from swank settings into modest...
...idea of Lion & Unicorn was conceived by Lieut. Colonel V.A.J. (Villiers Archer John) Heald, 49, a onetime Scots Guardsman and wartime aide-de-camp to Dwight Eisenhower. Heald last year accompanied the Duke of Edinburgh on a U.S. tour to tout British goods. He heard complaints everywhere that Americans could never find suitable British products in their stores. Heald returned to London to round up partners and money, formed Lion & Unicorn as "an effective way to bring people together by trade...