Word: touts
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...more support in the right places without exerting pressure on the wrong places," explains Stacy James, head of advertising for Land and Sky, a Lincoln, Neb., water-bed manufacturer. Sloshy cushions, say advocates, keep the spine in proper alignment and, along with the heat, help blood circulation. Ads now tout water beds as good for the whole family, from children to the elderly...
...ways of get-rich-quick doctors. Until recently, thousands of Americans crossed the border for the sole purpose of buying Redotex, a potent Mexican-made diet prescription not licensed for sale in the U.S.; some pill-dispensing physicians became millionaires almost overnight. "They would send young boys out to tout for patients," recalls a Mexican physician in Nuevo Laredo. "Some doctors would see as many as 100 patients on a weekend. They would call them in five at a time and sometimes dispense the pills themselves." The Mexican government has since taken steps to end abuses in the selling...
...addition to offering fresh technology, PC manufacturers are getting savvier at marketing their wares. Apple Chairman John Sculley, former president of Pepsi-Cola, has visited many Big Business cronies to tout the Macintosh. The result: Apple's sales to the commercial market have nearly doubled since 1984, and the Mac is seen as a tool for executives instead of just a plaything for students and hobbyists. As Sculley told TIME: "We had to reposition the whole company...
Entrees arrivent tout de suite and tres chaudes. We get three t'ings, but we all share. Lemme tell you 'bout dey Blackened Redfish...
Before presidential politics gets too grim, let's have the Milt Pitts tonsorial tout...