Word: townes
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Dates: during 1940-1949
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America's Town Meeting (Tues. 8:30 p.m., ABC). "Is Our New Rent Law Fair...
Roswell (pop. 25,000) was a sleepy little cow town when Hurd was a kid. He left it for two happy but unbrilliant years at West Point, later spent five years with the late Illustrator N.C. Wyeth, at Chadds Ford, Pa., learning to paint. Hurd married Wyeth's artist daughter Henriette, then moved back to New Mexico, where the Kurds and their three children have taken joyfully to ranch life. Says Hurd, who has gone on painting junkets to Egypt, Hawaii, Nigeria, India, England, Italy, Brazil and Morocco: "It just happens that this part of the planet is where...
...cities and towns, most of them under 10,000 population, the unpretentious façade of J. C. Penney Co. is as familiar as Main Street. The farmer who goes to town usually stops at Penney's, and so do the townsfolk who don't mind cash & carrying from Penney's to save dollars. This habit of year-in & year-out buying at Penney's has built the company, which has stores in every state, into the third biggest U.S. retail chain. Last year, only Sears, Roebuck & Co. and Montgomery Ward & Co., Inc. sold more goods...
Poverty & Progress. All this grew from a single store which 27-year-old James Cash Penney started 47 years ago in the mining town of Kemmerer, Wyo. (pop. 1,000). Young Penney, frail and ailing, had gone West for his health from Hamilton, Mo., where he grew up in poverty on the farm of his father, an unpaid Baptist preacher. From the age of eight, young J.C. had to buy his own clothes; at 19 heard his dying father murmur: "Jim will make it. I like the way he has started...
...tiny Kemmerer, just about everybody bought on credit, hence paid high prices. Jim Penney had a better idea: cash on the barrelhead. More important, at a time when most small-town retailers firmly believed it was good business to make a big profit on small volume, Penney subscribed to a still revolutionary idea; he wanted to make a small profit on each item, thus build big volume and a big profit...