Word: toy
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Dates: during 1970-1979
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...items like Parker Bros.' Code Name: Sector (up to $50), in which the computer plays the part of a hunted submarine, and Milton Bradley's bleeping, buzzing Electronic Battleship (also up to $50)-and customers trying to buy them. Games are the most important segment of the toy market. Manufacturers are expected to gross some $450 million in 1977, up 10% from the previous year. Last season TV action games of the Pong variety were the electronic craze, and manufacturers Fairchild and Atari are back on the market with more versatile and more expensive cassette models...
...mines in Greene County, Pa. Since her husband Linn lost his job as a truck driver several months ago, she has been the family breadwinner, and now she is out of work. It took considerable agonizing, she admits, before she and Linn decided to spend $35 for a toy truck coveted by their son Craig. "If you've ever seen a little boy's eyes light up like they did when he saw it in the store window," says Karen, "you'd suffer a lot yourself before denying it to him. The rest of Christmas is going...
...cologne sets, soap-on-a-rope, leisure suits, pulsating shower heads, vibrabeds, three-dimensional chess sets, digital watches, coffee-table pictorial history books, pet rocks, ant farms, pastel toothpicks, statuettes inscribed "world's greatest mom" and world's greatest dad," incense holders, lava lamps, shampoos smelling like exotic fruit, toy rifles with plastic arsenals big enough to defeat plastic armies, desk organizers, and of course metal-and-plastic Christmas trees. And they had no idea what to do with...
...come across in my vast experience as a Christmas maven was a local bank that took pictures of kids (any age) with Santa, then sent you packing with a gift, food and a candy cane pen. Although the pen has long since dried up, the food digested and the toy discarded, the family still has the pictures of Santa and the clan. Some things never change...
...each, a couple can own his and her urban windmills, which supposedly solve the energy crisis by providing electricity for all sorts of appliances. The house might be a little dark on a windless night, but that doesn't seem to worry Neiman-Marcus. They are already touting their toy as a source of free energy for the electric car--when...