Word: toying
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eBay had a first choice for its new CEO: Meg Whitman, who had honed her consumer-marketing and managerial skills at Hasbro (Mr. Potato Head was one of her toy lines) and worked as a marketing executive at Disney. At first it didn't look as if she was going to come. She had strong ties to the East Coast--kids in school and a husband who was a top brain surgeon at Massachusetts General--and eBay seemed like a lark. But looking at the numbers and getting a sense of the passion people felt for eBay, she was hooked...
...Pretty Angelica picked by the yellow-capped pickers, packed by the blue-hatted packers and loaded by the gray-brimmed loaders at this 100,000-sq.-ft. eToys warehouse in Commerce, Calif., as another round fired in the retail-vs.-e-tail battle. Christmas is always war in the toy industry, and nowhere more so this year than online, where pure e-tailers like eToys are for the first time fighting on several fronts...
...Toys "R" Us was at first regarded as an industry joke, its website plagued by overcrowding and inadequate order fulfillment. KBkids.com didn't even exist last year. The space belonged to eToys, the first online retailer to design a truly kid-friendly toy site. Kids could create electronic wish lists, gifts came wrapped, batteries came included. "I saw immediately that here was a channel that could revolutionize how you serve the toy market," says eToys CEO Toby Lenk...
...line toy retailers, that kind of problem solving was intimidating enough to keep them on the sidelines during the holiday season, caroling that the Web was just a passing phase. As late as last year, Robert Nakasone, then Toys "R" Us CEO, was more eager to talk about store redesign than Web strategy. Toys "R" Us has had problems with its stores...
...plausibly argued that there were more good cartoon features made in the U.S. this year than there were live-action films. Disney alone had Tarzan (its snazziest and most affecting feature since The Lion King), Fantasia 2000 (a rhapsody of sound and light) and, via Pixar, the deft, ingratiating Toy Story 2. And what can we say about Trey Parker's very un-Disney South Park that the film itself didn't sing in four-letter words and the cleverest original movie score in decades? Just that it's devilishly, hummably funny...