Word: toying
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...happen. The collective infatuation with the puckered face of the Cabbage Patch Kid is finally faltering. Toy & Hobby World magazine recently reported that Coleco Industries' cuddly doll ($59.95) lost its position as the best-selling toy in the U.S., a title it had held for 16 months. The new No. 1 is Hasbro Bradley's plastic-and-metal toy robot series, the Transformers (average price...
Competition in the toy business is far from childlike. The robot, introduced in April 1984, edged ahead of its rival partly because of a heavy ad campaign coupled with a syndicated television show, Transformers, that features some of the 50 different varieties of the toy. Hasbro Bradley estimates that it will sell 30 million robots this year, for total sales of $200 million...
...consumers and computer magazine editors put Polaroid to the test by heaping indignities on their disks. Staffers at one computer journal poured a hot-fudge sundae on theirs. Another publication sent Polaroid a floppy covered with mustard, catsup and relish. One disk had been used as a chew toy by a golden retriever. In all those cases, Polaroid was able to clean the disk or electronically transfer the user's work to fresh floppies. The only disk that was less than 100% salvageable was one that a user had sabotaged by riddling it with staples...
...Wanna Be's, such getups somehow suggest the '50s, now conceived on the evidence of old Marilyn Monroe movies to have been a quaint and fascinating though slightly tacky time, rich in flirtatious, pre-feminist sexuality. Although to her it's a joke, Madonna's "Boy Toy" belt buckle offends almost everyone except the Wanna Be's. Those who snoozed through the '50s the first time around are mystified. Some feminists clearly feel that Madonna's self-parody as an eye-batting gold digger, notably in her song Material Girl, is a joke too damaging to laugh at. Somebody...
...TOY. About four years ago, I used to live in the East Village. I used to love hanging out at the Roxy with all the break dancers and graffiti artists and the deejays. Everybody had a tag name they would write on the wall like "Whiz Kid" or "Hi-Fi." The thing was to see how much you could "throw up" (get your name up) everywhere. It was a very territorial thing. One day I just thought of BOY TOY, and when I threw it up on a wall, everybody said they thought it was funny too. They understood...