Word: toying
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...band of Puerto Ricans shot up the U.S. House of Representatives in 1954. After years of plotting strategy for others, Staebler can hardly wait to get out on the hustings against Bentley. Says a friend: "Neil is as excited about running for office as a child with a new toy...
Walter Keer, of the Herald Tribune, found it "an anti-feminist demonstration scored for in bugles, toy drums, and kazoos." He thought Kopit "slavishly indebted to his predecessors in the Theatre of the Absurd," but said he "is easily articulate, sometimes graceful even, and the mists that drift by have a way of taking what may be their most natural and frightening bodily shape." Kerr was ecstatic about the performers...
...highly competitive business of toy retailing, where discount prices and special promotions are part of the gamesmanship, New York's F.A.O. Schwarz prospers by clinging to merchandising methods as staid as those of nearby Tiffany's. Century-old Schwarz has never had a sale in its famed Fifth Avenue store, where two spacious floors are packed with 12,000 toys, and prices range from 15? for a whistle to $2,000 for a furnished, four-room puppet theater. The store has refused to hire a costumed Santa at Christmas ever since Founder Frederick Schwarz ruled that...
...sales from a Depression low of $675,000 to $5,500,000 last year, now boasts seven branches.* Name customers have been commonplace ever since Thomas Edison strolled in to shop for a doll and lingered in fascination over a Schwarz jack-in-the-box. Caroline Kennedy's toy list for her first Christmas at the White House was filled at Schwarz. "Why are we successful?" asks Schwarz President Charles Veysey, 45, and offers an answer that doesn't explain: "F.A.O. Schwarz is a retailing phenomenon." Another Schwarz executive provides a clue: "Grandparents are very indulgent...
Most weeks, Matsushita goes to his Osaka office only for Monday business conferences. From there he is driven in his long black Cadillac (his only bit of ostentation) to a modest Kyoto town house where he occupies himself until Friday with his "old man's toy": the PHP, or Peace and Happiness through Prosperity Institute, which he set up in the desperate days after the war. In the monastic atmosphere of the institute's serene gardens, he sips tea, eats flower-petal cakes, and holds seminars with his three young research fellows, discussing how best to use abundance...