Word: toying
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...participants wind up enthusiastic about the program, contend that the only critics are uncooperative types who so cherish their emotional privacy that they refuse to enter into the spirit of the thing. Somewhere in the middle stands Vice President Robert Mitchell of Mattel, Inc., a fast-growing Los Angeles toy company that encourages its executives to sign on for Sensitivity Training. Arguing that only Sensitivity Training provides "the emotional kick in the guts" necessary to make an executive recognize his personality weaknesses, Mattel says: "I have seen a third of the people we have sent come back with remarkable changes...
...bracing news that it now has a Christmas record all to itself. Called An Eighteenth-Century Christmas, it's put out by Vanguard (Bach Guild BG-569) and includes Corelli's Christmas Concerto, Torelli's Pastoral Concerto for the Nativity, several pieces by J. S. Bach, and the Haydn Toy Symphony (by Leopold Mozart). I Soloisti di Zagreb are the instrumentalists (dam' fine fellahs, too) and they are led by Antonio Janigro...
...TOYS: The toy industry rakes in 60% of its billion-dollar-plus business in the Christmas season, and small wonder: most of last year's toys are rubble by now, thanks partly to a child's built-in facility for destruction and partly to the built-in destructibility of many modern toys. Electric trains, construction sets, Monopoly-style games, and books still have a worthy durability, never go out of style. Gilbert's old reliable Erector Sets now include the materials to build rocket launchers and satellite trackers. Scientific toys, regular catalogue items for four years...
...population explosion in dolls this year is the best argument yet for birth control at the toy bench. They kiss, they suck thumbs, they wet, and of course talk, laugh, cry, wink, blink and nod. One specimen has three shifting faces: one with measles, one in a convalescent state, and one in smiling health...
Some of the worst offenders are those presumably addressed to children who cannot yet, are about to, or can just about read. Are these colored noncomics for the first grade? Or are they to be regarded not as books at all, but as some kind of toy barely distinguishable from building blocks except that they are flatter and can be torn up? The economics of such kiddieware is impressive. One, a book written and illustrated by Tomi Ungerer, is about a cute bat and offers 334 words for $2.95, which would be fair enough if the author-artist personally baby...