Word: toyota
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Dates: during 1980-1989
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...meeting by three political aides and Defense Minister General Carlos Eugenio Vides Casanova, who was included as a further gesture of good faith to the guerrillas. As Duarte later told it, the emotional high point of his roughly two-hour trip to the talks came as his red Toyota pulled away from the last army checkpoint, 16 miles south of La Palma. Two officers stepped up to say goodbye. Recalled Duarte: "They said, 'God bless you, and may you bring back peace.' That means I had convinced them of what I was trying...
...wakes up to the sound of his high powered Sanyo alarm. By 8:15 a.m. he's taken a shower and is styling his hair with the latest in Panasonic blow dryer technology. By 8:30 he's on his way to work in his Toyota, and by 9 he's seated comfortably behind his Sony computer...
...Americans can buy. Industry leaders are intent on holding down labor costs to keep their cars competitive with the imports. Says GM Chairman Roger Smith: "Back in the '40s and '50s, the concerns were GM vs. Ford and vs. Chrysler. What happens here now affects GM vs. Toyota, vs. Volkswagen, and vs. everyone else." Ford Chairman Philip Caldwell puts it differently but the message is the same: "It's a global game now. At the end of the day we all have to be competitive. If anyone gets out of line, you have to pay the piper...
Spectators love the spills and thrills, but as one young fan said during the pre-race parade of Miss Toyota. Miss Yamaha and local disc jockey Charles Laquidera hamming it up. "Christ, I just wish they'd get on with it. Motocross fans image is almost as bad as that of the racers themselves Promoters insist it is as inaccurate...
...profits nearly quadrupled. During the first three months of 1984 profits leaped another 89%, even though production was restricted by a shortage of chassis on which motor-home bodies are mounted. Complains Chairman Thomas Corson: "Detroit can't send us enough, so we're starting to use Toyota chassis...