Word: tractional
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...Even when the activism gained more traction, it never involved large number of students because Harvard’s administration made overtures to those affected by the Solomon Amendment...
...Reform efforts are further complicated by the upcoming referendum in Ireland over the E.U.'s Lisbon Treaty: the 'no' campaign has generated remarkable traction by arguing that Ireland risks losing its generous farm subsidies if voters accept the treaty...
Still, it was hardly a straight path to the top. After struggling to get a response from several networks, the show first got traction on the Internet, where Nickelodeon execs noticed the secret ingredient that makes Yo Gabba Gabba! work: funk--lots of it. The songs are set to contagious hip-hop beats, and the animation is so retro it looks like a rave party for kids. "We have all the traditional elements, but they are repackaged in a contemporary way," says Jacobs...
...American consumption and demand for energy. Campaigns of varying scale, from student-led initiatives on campuses around the country to national documentaries, are being launched to bring up the issue; major efforts, public and private, are underway to discover alternative sources of energy, and eco-friendly cars are gaining traction in an increasingly environmentally conscious society...
...learned how to cultivate those in power without being defined by them. And he learned how to be different things to different people: a reformer groomed by an old-fashioned machine boss, an African American heavily financed by white liberals, a Harvard lawyer whose bootstrapping life story gained traction with white ethnics. Abner Mikva, a former federal judge and Congressman from Chicago, credits Obama with figuring out "how to appeal to different constituencies without being inconsistent...