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...commercials are receiving scathing reviews. "It's a pretty miserable piece of advertising," says Barbara Lippert, a critic for Adweek, the trade publication. "It's as dumb as can be, and talks down to us. He's like an Elmer Fudd who never made it out into the country." Every moment of a 30-sec. spot is valuable. Why sacrifice precious time to a character with no natural connection to an amusement park? And how exactly does a creepy old man in a bow tie appeal to the kids that drive Six Flags' business? "I don't think many...

Author: /time Magazine | Title: Why Is Six Flags Targeting Kids with a Creepy Old Guy? | 7/24/2009 | See Source »

...some cases, those "little groups" include the government. In 2007 the Nigerian Customs Service signed an agreement with British American to work jointly on curbing the unlicensed tobacco trade - which diverts profits from industry. The company courted the government two years earlier, with a three-day retreat at a local resort. "It's not the industry's job to be in charge of government policy," says Bialous...

Author: /time Magazine | Title: Big Tobacco Sets Its Sights on Africa | 7/24/2009 | See Source »

...earth's surface warms, the atmosphere becomes more unstable and draws up water vapor from low altitudes to form deep clouds high in the sky. (Those types of high-altitude clouds don't have the same cooling effect.) The Science study also found that as the oceans warmed, the trade winds - the easterly surface winds that blow near the equator - weakened, which further dissipated the low clouds...

Author: /time Magazine | Title: In a Warming World, Cloudy Days Are a Boon | 7/24/2009 | See Source »

Morgan Tsvangirai's route to power has been long and tortuous. Shortly after he broke with Robert Mugabe's regime as head of the country's trade union movement in 1997, a group of men thought to be from Zimbabwe's secret service burst into his 10th-floor offices in Harare and tried to hurl him through a window. Since then, he has faced three more attempts on his life, been repeatedly beaten and arrested, and has seen Mugabe steal two elections from him, in 2002 and 2008. On March 6, less than a month after he became Prime Minister...

Author: /time Magazine | Title: Q&A with Morgan Tsvangirai | 7/23/2009 | See Source »

...attempt to bring calm back to the border, Pakistan's President Asif Ali Zardari, Afghanistan's President Hamid Karzai, Russian President Dimitri Medvedev and Tajik President Emomali Rahmon will meet in Dushanbe on July 28 to discuss plans to increase regional cooperation on trade and counterterrorism. Russia, which sees Central Asia as its backyard, is especially worried about the uptick in violence along its borders. In the meantime, the Russian government announced early in July that it would be basing rapid-deployment forces in the south of Kyrgyzstan. From there, the forces would be able to respond quickly...

Author: /time Magazine | Title: How Afghanistan's War Is Spilling into Central Asia | 7/22/2009 | See Source »

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