Word: trademark
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Dates: during 1930-1939
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Threatening the very foundation of the American system of university education, one G. H. Smith, Master of Arts, from New York City, is flooding the mails with advertisements. Working under the trademark "Every Man To-Day Has A Ghost", this Smith begins by stating that for a number of years he has been writing book reports, term papers, theses, all kinds of written work for prominent students in eastern colleges. "A well written essay or series of book reports handed in during the early part of the semester smooths the way for the entire year's work." "All 1 need...
...Palm Beach suit and his perspiring head gleamed hatless in the sun. Snapping to attention, the Special Guard saluted His Excellency Julius Streicher. Governor of Franconia, Big Boss of Old Nurnberg and idol of all Germans who hate Jews. In his heavy right fist Herr Streicher gripped his personal trademark, the riding whip he always carries and is reputed to use on Nurnberg prisoners...
...Teagle's trademark "Esso," complained Mr. Seubert, was merely the letters "S" and "O" spelled out. Standard of Indiana had been marketing "SO" oil & gas for 40 years. Therefore Standard of New Jersey, in advertising "Esso," was blatantly appropriating "without expense, fraudulently and unfairly, the goodwill, reputation, celebrity and public confidence which the plaintiff has built up." Mr. Seubert asked the court to enjoin the intruder from selling "Esso" products in any of the 14 states served by Standard of Indiana...
...California against a group of Japanese importers trading under the names of Tokyo Lamp Co., International Lamp Co. and Pacific Importing Co., charging that the Japanese had 1) sold bulbs which infringed upon G. E. patents, and 2) caused G. E. serious damage by marketing these bulbs under the trademark T. E. at ruinously low prices. Last week the court handed down a decision which may make history. First it authorized General Electric to collect from the defendants "such damages as may have been caused by the past sale of the Japanese lamps in this country in violation...
...Arthur Jarrett. In group photographs of girl swimmers, Eleanor Holm Jarrett can be identified as the one with the best-looking bathing suit, the darkest fingernails, the broadest smile which, through all the vagaries of her career, has remained attractively inscribed upon her face as if it were a trademark. After playing about the pool and being photographed for three evenings, Eleanor Holm Jarrett last week finally jumped in to defend her 100-yd. backstroke championship. When she climbed out, she had made her title safe for another year and, as is her custom, had broken her own world...