Word: trademark
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Dates: during 1940-1949
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Even more shocking manifestations of capitalist decadence lingered in Traveler Gerasimov's memory. "The naked woman's body, like a national trademark," wrote Gerasimov, "has become the symbol of American commerce. Naked, seminaked, undressing and dressing women fill not only the films but the pages of magazines advertising food, clothing, automobiles, hotels, refrigerators, chewing gum and everything which in the opinion of the businessman would represent the vital interests of the people. The indecency of American advertising is indescribable...
...population increased (top membership: 112 men, women & children), a gristmill and a smithy were added and the association bought a part interest in two steamboats to get their excess goods and produce to New York. They put the first packaged "name brand" cereals on the market and their stamped trademark, N.A.P., came to stand for highest quality...
...phrases, and despairing grunts when his plump red pencil (a special batlike one, three-eighths of an inch thick) had to be used to jab life into dull ones. He insisted on the use of a few stock phrases ("As it must to all men, Death came . . .") as a trademark. The double-jointed adjectives and inverted sentences of the early days of TIME were tricks that he and Luce, both Greek scholars, had learned from Homer. Hadden applied them so brilliantly that the double-distilled result was hailed as a "new" style, and became TIME'S prose pattern, changing...
...with Cézanne's faultlessly constructed landscapes, Masson's were explosive in composition. Cézanne's seemed to have the range of a 75, Masson's that of a cap-pistol-but they popped with the vivid brushwork that had always been his trademark...
Harper hopes his quintet has regained the scrappiness which has been its trademark this season for today's contest. It was conspicuously absent when the freshmen lost to MIT 45-42 Saturday...