Word: trademark
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Dates: during 1950-1959
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Last week they strikingly augmented the material resources of their mission. To replace the wheezing, borrowed Fiat which had become their trademark, Franciscan Toschi walked into a Bologna automobile dealer's to take delivery of two new Fiat station wagons (bought on the installment plan). Out of respect for his cloth and his impatience, the dealer hustled Father Toschi through the formalities of the sale as quickly as possible. Snapped an irritated lay customer, unwittingly confirming the success of Toschi's mission: "These damn Flying Friars are always taking off without waiting their turn...
...weighed 2 Ibs. dry and 8 Ibs. wet. But because it kept its shape better than others and gave the bather more freedom, people swarmed to buy it. Jantzen soon abandoned its sweaters, socks, gloves and other woolens, concentrated on bathing suits. It got its biggest boost from its trademark, a diving girl clad in what was quite a daring outfit for those days: red bathing suit, red stockings, and a sort of tam-o'-shanter with a white nob on top. In three years, Jantzen distributed 10 million diving-girl stickers for windows and windshields, and its name...
Michelangelo, Murillo, Tintoretto, Greuze, Utrillo, Renoir, Fragonard, Matisse, And the Brueghels, pére et fils, Monet, Manet, Turner, Giotto, Dufy, Degas, Titian, Watteau, From Da Vinci to The Greek Each one had his own technique. Artzy's trademark is his flair For the isolated hair...
...shoving, they are fairly well liked. Their plain clothing does not attach the stigma of police to them; but at the same time, Kopliner insists that, while on duty, they always wear hats. Since few students wear them on the Princeton campus, "hats" has become both a nickname and trademark for the proctors. While they continue to provide a broad-shouldered, benevolent curb to party spirits, and while the care and comfort of students is the main industry of the Princeton community, there will be peace in Princeton...
Singers First. Since the season is planned as far ahead as February, the present run still bears the Merola trademark. It was put together, according to one board member, "like a jigsaw puzzle." First the big-name singers were collected, then the repertory was fitted together to fill 22 evenings. Basso Rossi-Lemeni's commanding presence made it possible to schedule Mefistofele, Boris Godunov and Don Giovanni. Wagnerian Soprano Gertrude Grob-Prandl and Tenor Ludwig Suthaus were imported from Germany to do Tristan and Isolde and Die Walküre. At week's end, Italian Coloratura Contralto Giulietta...