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Word: trademark (lookup in dictionary) (lookup stats)
Dates: during 1970-1979
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Usage:

...spins it above his head, letting it fly farther and farther, in ever widening circles, like a lariat. The stunt was Daltrey's trademark as lead vocalist of The Who; it is still a profitable skill onstage and in films. Tommy, The Who's rock opera, was a gimcrack parlayed into a remunerative cultural artifact. So far, the various Tommy albums and movie receipts have accounted for some $50 million, in which Daltrey retains a generous participation...

Author: /time Magazine | Title: Cinema: Rock Bottom | 10/20/1975 | See Source »

...your eyes when you're kissed?"), was brilliantly successful. So, too, was his decision in 1955 to go into television in a big way by sponsoring The $64,000 Question. That helped boost sales by 54% and earnings by almost 200% in a year. Revson's promotional trademark was his practice of pairing his products with models who seemed to reflect their times. In the 1950s, it was sleek Suzy Parker, in the 1960s, Barbara Britton. Currently, it is breezy Lauren Hutton...

Author: /time Magazine | Title: ENTREPRENEURS: Merchant of Glamour | 9/8/1975 | See Source »

...Dame Barbara Hepworth, 72, British abstract sculptor; in a fire that ravaged her studio at St. Ives, Cornwall. A fellow traveler with the small band of venturesome Britons-including Sculptor Henry Moore and her second husband, Painter Ben Nicholson-who pioneered abstract art in the 1930s, Hepworth established her trademark in 1931 when she pierced a hole in a small carving to seize the viewer's eye. "I thought it was a small miracle," she later recalled. "A new vision was opened." Holes and hollows, sometimes painted to accentuate their depth, turned up in most of her 500 sculptures...

Author: /time Magazine | Title: Milestones, Jun. 2, 1975 | 6/2/1975 | See Source »

...Hollywood. His black bangs cropped as if his barber had used a chamber pot, Moe cheerfully assaulted colleagues Larry, Curly and Shemp through more than 200 1930s farces, whacking them with mallets, tweaking noses, kicking shins, and deftly delivering thousands of the two-fingered eye punches that became his trademark, and endeared him in the 1950s to the first generation of television children...

Author: /time Magazine | Title: Milestones, May 19, 1975 | 5/19/1975 | See Source »

...trademark of the Australian pro game that Rosenstein noted in the course of his reporting was a deep loyalty to the strong Sydney-brewed beers that some Australian pros bring with them when they play in the U.S. Interviewing Newcombe at a tournament in Tucson, Ariz., Rosenstein observed that despite an outward display of confidence, "he was taking Connors very seriously." The clue: an uncharacteristic glass of milk instead of beer with Newcombe's roast beef sandwich...

Author: /time Magazine | Title: A Letter From The Publisher, Apr. 28, 1975 | 4/28/1975 | See Source »

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