Word: trademark
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Dates: during 1980-1989
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...were beaten badly," he says. And, since then, the complete three-piece suit on the swim deck has been his trademark...
...batswomen, now 4-0, took their winning show on the road and picked up a pair of victories, 6-2 and 11-5. They did it, however, without the overpowering hurling that has become their early season trademark...
Trivia question for ice cream lovers: What is the difference between Pralines 'N Cream and Pralines & Cream? Answer: Pralines 'N Cream is a registered trademark of Baskin-Robbins, the flourishing Glendale, Calif., company (1984 sales: $152 million) that has franchised 3,143 ice cream shops worldwide. Pralines & Cream is a flavor sold by Haagen-Dazs, the successful (1984 sales: $100 million) ice cream subsidiary of Pillsbury. The similarity of the two brand names has spurred Baskin-Robbins to sue Haagen Dazs for trademark infringement. A Dallas federal court is considering the case, not without some amusement. Says a court clerk...
...sides are serious. Baskin-Robbins says that it sold 3 million gallons of Pralines 'N Cream in the U.S. last year, making it the company's No. 1 flavor. Haagen Dazs says it will "vigorously defend the lawsuit" and "aggressively pursue cancellation" of the trademark. Haagen Dazs contends that pralines and cream is a generic name that should be available to all companies, just like chocolate chip and butter pecan...
...common sense, his declamations would be rants. When Iacocca gets going, which is usual, he pauses only when he runs out of breath. He is in such a rush to say so many things that he cannot always be bothered to find the mot juste: if guys is his trademark noun, helluva is Iacocca's favorite modifier...