Word: trademarking
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...similar duration. There is also evidence that he became something of a fast-food addict, with his sense of well-being increasingly dependent on the rush his fat-and fructose-laden eats provided. You come away from his film convinced that "Happy Meal" is something more than a trademark. For a certain class of Americans, it is the cheapest available source of bliss--ephemeral yet palpable...
...back, transforming himself psychologically. "I realized I was just playing the game with everyone else in a race," he says. "But I needed to be the master of my own strategy, to make it my competition, to make them respond to me." Method became his mantra, steady speed his trademark. "I have to know exactly the effort I'm putting out at 30 km, at 40 km," he explains. Plätzer praises his technique: "He looks exactly the same at 1 km as he does at 50 km. He keeps his rhythm." His training is planned to the minute...
...Townshend and Daltrey barreled through the songs - Pete windmilling on the guitar, Roger unleashing his trademark screams - as if they were in front of any other audience, say, one composed of people with souls. That, I guess, is what great entertainers do, in popular music or popular TV: they forget, for a while, about the compromises and cynical dealing that keep their business afloat, and occasionally manage to create something wonderful and transcendent. Maybe one of the shows we see this week will do that, maybe not, but it was good to get a reminder that it could happen, before...
...problem was that H-Bomb Films thought ‘H-Bomb’ was their trademark, but we’re a magazine and they’re a film company so our lawyers say it’s not trademark infringement,” said H Bomb Magazine Business Manager Vladimir P. Djuric ’06, also a Crimson editor...
...After that, two arrangements for using commercial kitchens eventually fell apart before she entered into her current agreement with Louise's Bakery in Baltimore. But probably her biggest mistake was not to have an attorney from the get-go. Allen had no idea that the name she attempted to trademark for her business--Chocolate Goddess Brownies & Sweets, a paean to the persona Allen adopts to give chocolate demonstrations--was already taken. Now she has an attorney who has helped her apply to use the name Silver Goddess Brownies & Sweets to operate her business, launched a month ago, in Maryland...