Word: trademarking
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...large political gathering in northern Afganistan. His speech was a booming appeal for a future that offered Afghans "government by the people, for the people." To accompany his new rhetoric, Dostum also has a new look. The powerfully built Uzbek general has shaved his beard - his thick trademark moustache remains - bought some new neckties and found a good tailor...
...Scholl's Exercise Sandals debuted in 1948, the wooden slip-ons were promoted as a means to flex the foot, strengthen the arch and tone leg muscles. In the 1970s they peaked in popularity, not as an orthopedic shoe but as inexpensive hippie footwear. Today the sandals with the trademark gold buckle and unmistakable staccato ticking sound are back. "Sales are up 630% from last year," says Alan Johnson, a buyer for Shoes.com "It started in January as a very metropolitan craze. Now they've spread to every corner." Their resurgence was probably boosted by Carrie Bradshaw, Sarah Jessica Parker...
...THINKERS To help assess the growing tide of innovations that washes across its desks, the Patent and Trademark Office is desperate to find more qualified engineers and intellectual-property lawyers. Other high-end specialists are needed, such as drug reviewers at the FDA; accountants and statisticians at the Labor and Treasury departments, the Internal Revenue Service and the Securities and Exchange Commission; and trade experts at Commerce...
...When I Was Cruel is the true successor to such Costello classics as This Years Model and Armed Forces. “45,” the first track, could have been an outtake from the latter. Candy-coated organs and big drums abound on this record alongside the trademark rhythmic tics for which Costello is so highly regarded. Never has neurosis been as danceable as on the back-alley jam “Spooky Girlfriend...
...Addict" by James J. Cramer (Simon & Schuster; May 13), giving it a starred review. "Wall Street's most notorious bull bares all in this typically over-the-top memoir. If Alan Greenspan was the superego of the '90s economy, Cramer was surely its libido. This memoir hopscotches between his trademark hyperbole and a peculiar form of self-abnegation (he never seems happier than when flagellating himself). Wall Street-savvy readers will particularly enjoy Cramer's blow-by-blow account of the late-'90s market. The IPO for Cramer's financial e-rag, TheStreet.com, was one of the decade's cultural...