Word: trademarking
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Pity the beleaguered U.S. Patent and Trademark Office. Even before last week's announcement by Celera, applications for patents on human genes were pouring in by the thousands. Biotech firms are seeking rights to genes that might control everything from the neurotransmitters in your brain to susceptibility to chronic diseases. The frenzy is rekindling fears that a few corporations will end up controlling a priceless resource...
...image of gay unity that the group aims to foster can be illusory, board members say. The group increasingly has trouble attracting active members and has tempered its trademark outspokenness in recent months to appeal to a wider portion of the gay community at Harvard...
...Wolfe's allegory for masculinity seems a strange choice, however. White, after all, is his signature. At Mansfield's, Wolfe showed up in his sartorial trademark: a white jacket with a white vest, white-striped shirt, white tie, white handkerchief, white slacks and black-trimmed white shoes. His reading glasses, with thick white frames, resembled two Chinese soupspoons with holes in the center, fused together. He looked as though he had raided the closet of Andy Warhol, Truman Capote or maybe Elton John. They are, after all, empty closets these days. One could hardly help asking onesself, "What...
...Charles Krauthammer (not exactly a flaming liberal himself) wrote, "[Buchanan's] technique is to convey raw prejudice to his followers, who understand his code, than go on respectable media [and now to Harvard], smile and pretend he never meant it. His trademark is the wink. The wink is interpreted by his friends in mainstream media as 'I'm fooling the mob.' It is understood by the mob as 'I'm fooling the pointy-heads...
Gusmao's life is full of such powerful moments these days. Minutes later the crowd has raised him on their shoulders, and Gusmao is pumping his followers up again with his trademark rallying cry: "Viiiiva East Timorrrr! Viiiiva independencia...