Word: trademarking
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Exactly how much money pours into the pockets of Springsteen's trademark Levi's is one of the most closely guarded secrets in show business, but some estimates are possible. Record-industry experts figure that the Boss is entitled to royalties of between $5 and $6 for every copy of Live sold. If so, he made more than $7.5 million the first week it was out. Should the album meet industry expectations and sell 15 million copies, Springsteen will earn $75 million or more as his share. Fans are still buying Springsteen's seven previous albums, of which 38 million...
...mini-Internet computer all at once, and they all--contrary to basic physics--occupy the same space at the same time, but without taking a hit in performance. In a way, iPhone is the wrong name for it. (Indeed, Cisco is suing Apple, claiming it owns the trademark.) It's a handheld computing platform that just happens to contain a phone...
...tombstone. Add James Brown to a distinguished list that includes Charlie Chaplin, W.C. Fields and Dean Martin (Birgit Nilsson, if you want to go a bit upmarket). Along with the Noels, sing a requiem for the Godfather of Soul. But make sure it ends with Brown?s trademark ?Hey!? - that quick, high-pitched syllable that exploded from him with seismic suddenness, like the bark of an electrocuted schnauzer...
...Noir fountain pen in 1908. Two years later the trio introduced the Montblanc fountain pen, named for the snow-covered summit of western Europe's highest mountain. And in 1913 the company adopted a tiny six-pointed white star, also symbolic of the snow-covered peak, as its trademark. Since its launch, the Montblanc pen has revolutionized the industry, elevating beautifully crafted writing instruments to designer status in the ever growing luxury stratosphere. The most expensive model, the limited-edition Meisterstück Solitaire Royal, is decorated with 4,810 pavé diamonds (the metric height of Mont Blanc). A version...
...Toyohisa. Inside, the mood is a vast departure from the hard-edged sex appeal of Gucci's Tom Ford era. The new, less intimidating look incorporates warm color schemes and the use of natural light. Key design elements from Gucci's history accentuate the brand's legacy, while new trademark services are being initiated. Highlights of the store's offerings include a café, the reintroduction of custom handbags and the first-ever Gucci Gallery...