Word: trades
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Dates: during 1950-1959
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Salesmen were also instructed to get the ignition key of the automobile the customer intended to trade in. Some timid customers were not able to get their cars back, were forced to go ahead with the deal. Others recovered their keys and cars only to discover that good tires and battery had been switched for worn-out items. A long procession of witnesses testified to other ingenious ways in which they had been cheated. On the Rev. Bert D. Crouch, Caruso played all the tricks in his bag. Caruso's salesmen upped the price of Crouch...
...Gorky Park along the Moskva River in the heart of Moscow, the first U.S. trade fair ever held in Russia will open its doors this summer. The Soviet government is eager to cooperate; it has already announced the fair in newspapers and magazines, promised to plug it over radio and TV. To handle research, publicity and contracts for the fair, the first commercial office opened in the Soviet Union by any Western country has been set up by America Abroad Associates in Moscow. Yet the U.S. Government is far from happy about this adventure into areas long tightly closed...
Fertilizers for Ivan? Neuburger first got the idea for a trade fair in Moscow when he attended Moscow's Agricultural Exhibition in 1954, noted how thousands of Russians flocked in to view dull farm machinery and farm produce. When he approached the U.S. Government with the idea for a U.S. trade fair, it raised no objections but pooh-poohed the notion that the Russians would ever permit such a fair. Neuburger got Manhattan Lawyer Marshall MacDuffie (who, as chief of the UNRRA mission to the Ukraine after World War II, had met Khrushchev) to talk to top Russian brass...
Last August, heartened by such assurances that the Russians would welcome a U.S. trade fair, Congress appropriated $2.2 million to finance a U.S. exhibit in Moscow, and a group of Commerce Department officials went to Russia to negotiate. But the Government ended up without an invitation and with Neuburger in control of the property it wanted to use. Government officials grumped that the U.S. could run a better fair than private enterprise, with its interest in profit, expressed fear that Neuburger would stock the fair with industrial machines and fertilizers instead of U.S. consumer goods that would really bedazzle...
Audience Participation. Munich-born Gottfried Neuburger. who majored in international affairs at Columbia University, is no newcomer to the fair business. President and founder of America Abroad Associates, whose directors have staged more than 50 big trade shows, he set up the first postwar International Auto Show and the first International Toy Fair in New York, was U.S. representative to the Zagreb. Yugoslavia fair in 1951. The Russians expect 3,000,000 people from all over Russia and the satellites to attend his month-long U.S. fair...