Word: tradings
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Dates: during 1940-1949
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...Advertising Council, Inc., a peacetime extension of an effective wartime agency, began a nation-wide campaign recently in which TIME is vitally interested (see p. 115). The object of the campaign is to acquaint every individual American with the critical importance to him of world trade & world travel...
...first meeting of the Advertising Council to canvass "public welfare" possibilities, it was decided that world trade & world travel was such a topic. In its own words, the Council's thinking on this vital subject was as follows...
Business, labor and Government leaders agree that a sound, balanced and greatly expanded "world trade is America's hope for the future. The time to start building this world trade is now, and the first step is to create a vigilant, informed public opinion on the subject...
From the time the first ration book was issued (1942), the Wartime Prices & Trade Board had been very careful. Used coupons returned to its audit office from suppliers and wholesalers were carefully checked, then stuck on gummed sheets to be destroyed. First, WPTB tried burning the sheets in a furnace. They clinkered and left unburned coupons inside. Next a blast furnace was used. Unburned coupons sometimes blasted right up the stack and out again; unscrupulous finders might pick them up and use them. At last WPTB hit on a system that looked foolproof. They sacked the coupons, sent them along...
...apparently felt that he was strong enough to get what he wanted-even if the president wanted something else. One thing Meyer especially feared was that, if he did not have more control, loans would be granted not on their financial merits but on the basis of U.S. foreign trade policy. If such loans went sour, the president would be the handiest person to blame...