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Word: traffice (lookup in dictionary) (lookup stats)
Dates: during 1960-1969
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Usage:

...scooters and flower-decked taxis that had been hired months before streamed downtown to the Kungsgatan, the city's main street. There they waited through a solemn radio countdown. At the stroke of five, loudspeakers blared: "Now is the time to change over." In a brief but monumental traffic jam, Sweden switched to the right side of the road...

Author: /time Magazine | Title: Sweden: Switch to the Right | 9/15/1967 | See Source »

...Shorts. Once Parliament decided to switch, Swedish bureaucracy mobilized with terrifying efficiency. Psychologists made studies of drivers and pedestrians; traffic engineers surveyed Sweden's 70,000 miles of roadway from Malmo to remotest Lapland. Thousands of new signs and traffic lights were ordered and every home, hospital and prison received manuals detailing the 107 basic European road symbols that would replace the helter-skelter Swedish markers. To make sure foreign workers and visitors got the message, the Commission on Right-Hand Traffic printed pamphlets in nine languages from Portuguese to Serbo-Croatian...

Author: /time Magazine | Title: Sweden: Switch to the Right | 9/15/1967 | See Source »

...press, demonstrated on film, discussed on radio and TV, and extolled by singing commercials. Stockholm's N.K. department store reported a run on men's shorts emblazoned with a big H, and milk containers sprouted slogans such as "Smile a little in the right-hand traffic. We are all beginners...

Author: /time Magazine | Title: Sweden: Switch to the Right | 9/15/1967 | See Source »

...mayhem on the highway on H-day, the elaborate preparations were well worth the $120 million that they cost motorists in special taxes. Aside from a few bent fenders and dented egos, the change was, in fact, so bloodless that two days passed before Sweden reported a single traffic fatality...

Author: /time Magazine | Title: Sweden: Switch to the Right | 9/15/1967 | See Source »

...price increase is attributable to the mounting list of safety features, which now number about 20. One noteworthy addition this year is improved control over exhaust emission. Still left undecided is whether front-seat shoulder harnesses will be mandatory on all new cars starting Jan. 1. The National Traffic Safety Bureau had issued the order, but recently its members viewed a disturbing G.M. test film of a simulated car crash. At impact, the lap straps did not prevent the heads of dummies in the back seat from being thrown forward, causing them to bang against the heads of shoulder-harnessed...

Author: /time Magazine | Title: Autos: An Intermediate Year | 9/15/1967 | See Source »

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