Word: trailering
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Dates: during 2000-2009
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...Air” is the finest movie ever made. But these moments are only funny in a fleeting, peripheral way, and they lack the bite that a comedy with such satirical aspirations requires. Only one scene in the film felt truly comedic. Sidney sees the trailer for Sophie’s award-winning new movie, “Teresa: The Making of a Saint,” in which she plays a young Mother Teresa whose heart is torn between her love for a priest and her desire to help the poor. The trailer immediately provokes laughs because it raises...
Just as these individual moments reflect the spirit of candidates and citizens, the election itself acts as a microcosm for American society. This year’s face-off, in all its minute moments, plays like the trailer to an epic film about American life, starring all the A-listers—War, Economy, Race, Gender, Age, Tina Fey—and distilling with surprising accuracy the issues that define our national consciousness. Pretty big work for grains of sand...
When Sarah Palin was asked about Tina Fey’s Memorex-quality impersonation of the GOP vice-presidential candidate, she responded that she thought it was great, but admitted that she had watched the sketch on mute. When I tried a similar tactic with the trailer for “An American Carol,” David Zucker’s new film parody of Michael Moore, I thoroughly enjoyed the visual likeness to the filmmaker, which seemed to me spot on. It wasn’t until I reprised the trailer with sound that I realized that...
...they are not shy about listing the corporate Hall of Shame. The misbegotten strategies include Staying the (Misguided) Course (Kodak); Misjudged Adjacencies (Oglebay Norton); and Fumbling Technology (Iridium). But most relevant to the current Wall Street subprime crisis is the Green Tree Financial Corp. debacle. The firm made trailer-home ownership more accessible to low- and middle-income consumers. At its pinnacle, the company financed more than 40% of trailer homes, many with mortgages for people with bad credit. In 1998, Green Tree was bought by Conseco for a hefty $7.6 billion; by 2002, Conseco had declared bankruptcy. "Green Tree...
...finished product is fully solar powered and emits no carbon dioxide. Half of the car’s energy is produced by solar panels on an attached trailer and is stored in two batteries. The car can go 55 mph for 200 miles on this alone...