Word: trailering
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...over the world came on June 28, 1998 at the New World Music Theater near Chicago. 'NSync, the hunky young pop stars who'd just had a radio hit with 'I Want You Back' were opening the outdoor show. Bradley was backstage. The band was hanging out in its trailer before its brief set. Bradley smelled something odd. It seemed to be coming from a large metal fence, covered with a blue plastic tarp, which separated the bands from the performers. Then he realized desperate fans were using lighters to burn holes in the tarp so they could...
...first-ever Razzies ceremony - a truly improvised affair - took place in 1980. Wilson had recently completed film school at UCLA and accepted a job with a movie trailer company, where he worked on various films' media campaigns. The company had sponsored a film festival that year, and Wilson found himself forced to watch around 250 movies slated for competition. "When you see that many movies, the odds do not favor the stuff that the Oscars or Globes are talking about," he says, looking back on the hundreds of hours he spent wading through mediocrity. "The odds favor the opposite...
...like to say that we're getting beachfront property at trailer-park prices," says A.J. Khubani, founder and CEO of TeleBrands, another popular purveyor of infomercialesque merchandise. He says his company is buying better time slots for nearly 25% less than it paid in 2007. Commercials for TeleBrands products, which include nail clippers for pets (PediPaws), now appear during The O'Reilly Factor, the most popular show on Fox News...
...like to say that we're getting beachfront property at trailer-park prices," says A.J. Khubani, founder and CEO of Telebrands, another popular purveyor of infomercialesque merchandise. His company is buying better TV slots at prices averaging 25% less than last year's. Commercials for Telebrands products, which include an egg-shaped callus remover (the PedEgg) and nail clippers for pets (PediPaws), now appear during The O'Reilly Factor, one of the most popular shows on Fox News...
...virtual outfits from the likes of Diesel, which will have a store in the virtual mall. Sony has a number of partner relationships already in place. You'll be able to buy furniture from Ligne Roset to outfit your apartment, quaff virtual Red Bull or watch a movie trailer (and maybe the whole thing someday) at the virtual cineplex...