Word: tranchesi
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After a protracted debate over zoning regulations, the locals, tired of the parade of armor-plated Mercedes clogging their streets, have forced the retailer to pack its Louis Vuitton cases. If Tranchesi is bitter, she's far too preoccupied by Daslu's brand-new five-story building in Vila Olimpia, a commercial district, to show it. The new flagship will boast a champagne bar, a Japanese restaurant and even a real estate bureau, where clients can find pieds-a-terre in Miami and Rome. Pampered customers are waited on by the daughters of politicians and plutocrats, known as Dasluzetes...
...balmy day in July, Eliana Tranchesi stopped by the Balenciaga showroom in Paris to scrutinize the new season's handbags. With her honeyed mane, steely mien and enduring proclivity for body-skimming Dolce & Gabbana, Tranchesi is a familiar figure among the habitues of Europe's chicest ateliers. The Brazilian bombshell is the president and owner of Daslu, Latin America's most exclusive department store...
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