Word: transformation
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Dates: during 1980-1989
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...official debut will take place in Atlanta this week on the 99th anniversary of the original product's birth. The company will transform the city's downtown park into a three-ring circus. Theme for the day: "Step right up to the greatest taste on earth." Coke will also be launching 25,000 red and white balloons, skywriters, banner-flying planes and a skyful of fireworks. Said Coca-Cola Spokesman Robert Hope in a moment of candor: "We're using every glitzy thing you can imagine...
...theory, at least, the new technology has the power to transform the nature of the university. Much routine advising could shift to a network of personal computers linked to a common data base so that students could instantly have the answers to a host of factual questions, about course requirements, employment interviews, campus events, and homework assignments. In time, lectures could move from classrooms to television screens so that students could listen to a professor and immediately test their comprehension of the material by working through a series of questions and problems presented by an appropriate computer program. Science concentrators...
...evening in the theater, and yet I learned a lot I had never known before. I believe that people also identify with the characters. There is a little of Mozart in each of us, and perhaps a great deal of Salieri." For Forman and Shaffer the challenge was to transform Shaffer's stage play, where much is left to the imagination, into a sumptuous movie that includes fully staged operas, grand palaces and hundreds of beautifully costumed extras. For five months the two men worked in virtual isolation in Forman's Connecticut home. At first, Shaffer found disconcerting the process...
...Oscar-night triumph will probably transform Amadeus from a moderately successful film into a big hit. "We now have a chance to make $60 million or better in domestic box office," says Producer Saul Zaentz. "And we have a chance to reach an audience that is afraid of classical music, afraid of Mozart." Orion Pictures has deliberately distributed the film to only a limited number of theaters, hoping to create the feeling that it was special, an "event," in the word of Orion's president of distribution, Robert Cheren...
...Aliyev, who hails from the small, predominantly Muslim republic of Azerbaijan, on the Iranian border. A KGB official, he reportedly once declared that Soviet corruption could only be fought with means beyond "socialist legality." Aliyev made his name as first secretary of the Azerbaijan Communist Party; he helped transform the republic's economy from the Soviet Union's slowest to its fastest growing. Among his innovations: productivity bonuses for agricultural workers who exceeded their quotas. "He is an exciting character, a risk taker," says Simes. "I don't know of any other Politburo member who is both as dynamic...