Word: transistor
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Dates: during 1960-1969
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Third Power. The theory is anything but trivial. All of Western Europe, says Servan-Schreiber, 43, is being taken over by American industry, which is better organized, more computerized and far more imaginative than anything the Europeans, including France, can produce. Already, the Americans control 50% of European transistor production, 80% of computer production and large percentages of the Continent's heavy industry and oil. In France, U.S. firms produce 65% of agricultural products and telecommunication equipment, 45% of synthetic rubber. Unless Europe wakes up soon, says Servan-Schreiber, "the third industrial power in the world in 15 years...
...terms of human lives, one of the most revolutionary inventions in this age of communication is the transistor radio. Those plangent little boxes, as large in sound as they are small in size, massaging the minds of ambling adolescents or committing public nuisances on train and bus and crowded beach, are hard to take seriously as a development in the tradition of the printing press. But in much the same way that printing opened up vast new possibilities to 15th century Europe, the transistor is letting in the world to hundreds of millions still isolated from the 20th century...
...grassy Tanzanian plain a stately Masai herdsman strides behind his scrawny cattle, a lion-killing spear in one hand and a country-music-blaring Japanese transistor in the other. Transistors sway from the long necks of plodding camels deep in the Saudi desert, and from the horns of oxen plowing the furrows of Costa Rica. Radios are replacing the storytelling dervishes in the coffeehouses of Turkey and Iran, and they are standard equipment in the tea stalls of Pakistan. Thailand's klongs echo to transistor music from peddlers' sampans; a visitor to an Ecuadorian minga, in which...
...Tweeds & Transistors. As for the Russian people, they savored their longest holiday ever from the rigors of socialist labor: four days. They attended dinners in restaurants and homes and shopped for luxuries especially imported for the occasion, including British tweeds, Italian shoes and Japanese transistor radios. In Moscow, they rose early to find a crisp, sunny autumn day for the anniversary, were soon milling in Red Square wearing their holiday best. Everywhere in the parks and squares, Muscovites danced and sang. At night, as celebrators floated down the Moscow River in barges, searchlights illuminated a giant balloon bearing a portrait...
Still, even facing this might, Harvard's main competition today may be about 2000 transistor radios. Last week, a section of fans stopped the band from playing because no one around could hear the Red Sox-Twins game. Today, with the World Series going hot, it will be a lot worse...