Word: transition
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Dates: during 1930-1939
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Enterprising founder of Air Ads is Sumner Sewall, onetime general traffic manager of Colonial Airways System (now part of American Airways, Inc.). With him is associated Clinton Elliott, whose father as president of Eastern Advertising Co. developed the rapid transit advertising field in New England. Adman Sewall is grandson of the late great Arthur Sewall, shipbuilder of Bath, Maine, and a cousin of beauteous Camilla Sewall Edge, wife of the U. S. Ambassador to France. He flew with the celebrated 95th Pursuit Squadron, was officially credited with bringing down seven enemy planes in the St. Mihiel and Argonne offensives...
Passengers carried by Manhattan's transit system during the third quarter of 1930 came to 752,136,000, a decrease of 3.8%. This marked the first decline since 1915, threatened to jumble the Untermyer Consolidation Plan (TIME...
...largest city transportation network in the world. Without its vast, rumbling traction arteries which sell 4,210,000 rides a day, New York would be paralyzed. Hence few New Yorkers were not interested, last week, in a plan proposed by Special Counsel Samuel Untermyer of the Transit Commission for the city to buy back, for $489,804,000, operating control of all overhead and underground transportation lines and unify them in one great muncipal system. In effect the city would be purchasing back its transit leases before maturity...
...previous programs were pigeonholed by the Republican State Legislature for fear patronage of the municipal lines would fall into Tammany's hands, for fear an inflexible 5? fare would not be guaranteed. The new plan seeks to provide a means by which the city can finance a gigantic transit program "to abate the present intolerable conditions of service...
...onetime (1910-12) commissioner of street railways in Cleveland. Although New York's two systems are figuratively autonomous, Mr. Dahl is board chairman of both because of B. M. T.'s large I. R. T. holdings. Because he is the biggest figure in New York's transit business and because he played so prominent a part in the Untermyer negotiations, observers believed that, instead of losing his job if and when the unification plan becomes an actuality, he may sell his lines to the city only to be appointed operating chief of the public corporation proposed...