Word: transport
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Dates: during 1960-1969
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...their only chance of survival if they are attacked by the 30,000 or so North Vietnamese regulars who surround them. As part of one of the most massive aerial support and attack campaigns ever mounted, U.S. pilots struggled to sustain and shield Khe Sanh. Air Force and Marine transport pilots last week flew 79 supply sorties, delivering nearly 1,200 tons of food, water, medicine and ammunition to the besieged outpost. Fighter-bombers and giant B-52s flew some 2,000 sorties over enemy positions, plastering the jungle and hills around Khe Sanh with some 7,000 tons...
...replace Trowbridge, Johnson made an expectably unexpected choice: Cyrus Rowlett Smith, 68, a salty, poker-loving Texan who took over American Airlines in 1934 and guided its growth through the '50s (1967 revenues: $842 million). A brilliant executive, "C.R." helped organize the Army's wartime Air Transport Command, of which he was deputy commander, and wound up a major general at war's end, when he returned to American to steer it into the postwar age of commercial aviation. He resigned only last month as American's chief executive officer and remains chairman of the board...
AIRCRAFT Catching the Bus For months two old competitors have been battling with quiet intensity for one of the richest prizes in aviation history: the potential $15 billion market for the air bus, the oversize subsonic transport expected to be the domestic airline workhorse of the '70s. Lockheed Aircraft Corp. sprang to an early lead over McDonnell Douglas by unwrapping enticing plans last summer for a model (the L-1011) with twice the passenger capacity of jets currently flying short and medium runs. But last week, as teams from both rivals flew into Manhattan to make their final sales...
...thrust) U.S.-built power plant. The potential drain on the U.S. balance of payments may tip the decision in favor of General Electric's CF6, which was derived from G.E.'s TF39, designed for Lockheed's far larger C-5A military transport...
Despite Lockheed's quick start, McDonnell Douglas is grabbing the first-and possibly decisive-foothold in the 1,000-plane airbus market partly because U.S. airlines are still smarting over the performance of Lockheed's last commercial transport, the turboprop Electra. In 1959, Electras began coming apart in midair; Lockheed spent $25 million strengthening structural weaknesses, and the plane has performed splendidly ever since. With the American order in hand, Douglas may have a bargaining edge, too, with airlines such as United, Eastern and Delta, which are also shopping...