Word: transworld
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...firm Board-Trac found that in 2002, 26% of all skateboarders were female, up from just 7.5% in 2001. Skateboard manufacturers are catering to the new rollers. Elements is releasing a new signature skateboard deck with Vanessa Torres, who was crowned Female Skateboarder of the Year at the 2004 Transworld Skateboarding Awards. Core brands DVS, Sole Technology and Vans are ramping up their collections of women's skate shoes and clothes, joining the already girl-centric Curly Grrlz and Rookie...
...that includes an internal hard drive (so it can respond at blink-of-the-eye speeds to your every command). While Microsoft offers a few child-friendly titles, including Shrek, it's the adult-oriented fare that will distinguish this machine. I was particularly enamored of a surfing simulator, Transworld Surf...
...industry for equipment and clothes that is reckoned to be worth, overall, about half a billion dollars a year. It says something about the devotion the sport engenders that with such big bucks at stake, skateboarding remains a pretty straight-ahead endeavor. It has its own magazines (Thrasher and Transworld Skateboarding are the most successful), its own lingo, its own half-mystical lore and its own concepts of < cool. No thrasher excessively applauds another for an especially rad move. Miss a trick, and another skater will say, with offhand censure, "That was totally lame." But get it right...
...rush to conquer great distances, at first with the pony express and clipper ships, later with microwaves and satellites. In the consumer marketplace, speediness became an ever stronger selling point. The first mass-marketed instant coffee, the G. Washington brand, appeared in 1909. The next year Florist's Transworld Delivery started sending flowers by wire. The spirit of hustle permeated pop culture, from the World War II-era song lyric, "Arthur Murray taught me dancing in a hurry," to the Road Runner cartoon character who always leaves Wile E. Coyote in the dust...
...Transworld International, which represented the Ivy League, is a recognized leader in the sports television industry. It represented the city of Calgary, Alberta in negotiations for rights to broadcast the 1968 Winter Olympics. The $309 million contract with ABC was the largest television sports contract ever signed. Transworld is currently representing Seoul, South Korea, which will host the 1968 Summer Olympics in similar negotiations...