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Word: treads (lookup in dictionary) (lookup stats)
Dates: during 1950-1959
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Usage:

Tire Talons. For better traction, faster starts and safer stops on icy roads, B. F. Goodrich Co. brought out a truck tire with 5,000 tiny steel claws embedded in the tread. The steel will last almost the life of the tread, says Goodrich, and will result in only negligible road damage. Price: about 10% above regular truck tires...

Author: /time Magazine | Title: GOODS & SERVICES: New Ideas, Nov. 23, 1953 | 11/23/1953 | See Source »

...least bit ashamed of anything I have dons or thought. But to give such information is to aid and abet a political trend which has the characteristics of a national inquisition and which is repugnant to the spirit of the First Amendment. The practical effect of such a tread is to make freedom of speech and associating subject to the approval or surveillance, at least, of a group with a narrow set of ideas...

Author: NO WRITER ATTRIBUTED | Title: Text of Lubell's Letter | 10/15/1953 | See Source »

...Panmunjom, shortly before 10 a.m. (the hour fixed for the signing), nervous little Communist sentries in baggy pants and wilting red epaulettes scurried about, brushing off the board walk where their masters were to tread. The bleak, new truce building, hastily and especially erected by the Reds, smelled of fresh pine. Outside, it still showed the marks of two big Picasso-style peace doves, put up by the Reds, taken down at Mark Clark's demand. Inside it was stifling hot. Sweating U.N. observers and correspondents, including officers from each national contingent, filed in and sat on metal chairs...

Author: /time Magazine | Title: THE TRUCE: At Last | 8/3/1953 | See Source »

Nylon Tires. Three tire companies-Firestone, Goodrich and U.S. Rubber-announced their first nylon cord tires (Goodyear has had one since April). Firestone's is the first tubeless nylon tire, while Goodrich brought out a nylon truck tire, with a tread 46% thicker than usual, which it says will last up to 100,000 miles. U.S. Rubber claims its nylon passenger tire has 95% more bruise resistance than standard tires. Prices run 6% to 15% higher than regular tire lines...

Author: /time Magazine | Title: GOODS & SERVICES: New Ideas, Jul. 13, 1953 | 7/13/1953 | See Source »

...adapted to management of "the largest business in the world." It was not a saintly code, but it did combine the world's greatest managerial skill with patriotism, unpretentiousness, and the kind of dogged self-confidence necessary to practical achievement. But, in walking with the firm tread of a successful industrialist, Charlie Wilson exposed an Achilles' heel which Eisenhower had hardly bargained for: Wilson did not understand the motives or workings of the political world. He knew little about basic U.S. defense policies, or the strategic and historical considerations behind them. His unwavering refusal to change his mind...

Author: /time Magazine | Title: National Affairs: Man from Detroit | 6/1/1953 | See Source »

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