Word: trend
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Dates: during 1980-1989
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Some of the increase in corporate heraldry is due to a trend toward corporate reorganizations, mergers and name changes. An example is the Sun Co., once known as the Sun Oil Co., a nearly century-old, publicity-shy Philadelphia family business. In the 1970s, the company decided to diversify and its image became hazy. In 1979, management asked the design firm Anspach Grossman Portugal (A.G.P.) to analyze the problem and give the new company a logo that would exude unity and strength...
Ripley's signals a small trend among new shows to package a little educational value and, indeed, to use school as a significant backdrop. Voyagers!-exclamation marks appear to be a la mode this year-even ends with a plug to send the youngsters out to the library, where they can get the full scoop on some of the history the show has skimmed. A sort of hybrid of You Are There and the film Time Bandits, Voyagers! (NBC, Sunday, 7-8 p.m.) features Jon-Erik Hexum as a pilgrim from the future who crash-lands in the apartment...
Education trend-watchers seem destined for confusion in light of the past few months, which have seen encouraging statistical gains on the one hand and widespread worry on the other as the feral government continues to indicate its lack of support for education...
...spring, short-term interest rates have dropped dramatically, dragging down the yields on everything from money-market funds, which have slipped from 13.7% to a mere 9.7%, to six-month bank certificates, which have slumped even more, from 14.6% to 9.7%. But no one can be sure whether the trend will continue and, if so, for how long...
...center's recent financial difficulties, which reflect a national trend among elite Soviet studies institutes, have prompted officials to organize a crucial private fundraising drive and to redouble efforts to win competitive foundation grants...