Word: trend
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...Photovoltaic solar installations were up 45% last year compared with 2006, with about a third of those systems going on residential roofs. And now solar companies and banks are helping homeowners stretch the cost over the lifetime of the panels, and sunny California is at the forefront of this trend. In April, SolarCity, one of the biggest panel installers in the state, began offering no-money-down leases for home installation. Says ceo Lyndon Rive: "If you had the choice of using clean power over dirty power and paying less for it, wouldn't you take...
...Southwest The one major airline that is bucking the trend of increasing fees, Southwest still doesn't charge for checked bags (up to two), nonalcoholic drinks, blankets or making a change to your flight. The discount airline has even launched an ad campaign to brag about that fact. Its new slogan: "Fees don't fly with...
...Under a 2003 trade pact, Hong Kong - Chinese co-productions are recognized in the lucrative mainland market as Chinese films, not as imports subject to tight quotas. This partly explains the current trend for big-budget period pieces, which by being politically uncontroversial play very well in China. (Each one also bears the potential to cross over to international viewers in the way that Ang Lee's Crouching Tiger, Hidden Dragon did after it was released in 2000.) "I can say the China market is even more important than the Hong Kong domestic market," says John Chong, CEO of Media...
...entrants, one only needs to compare this level of financing to that of the Chinese-language film dominating the city's movie houses this season - John Woo's Chinese historical drama Red Cliff, which with its estimated $80 million budget is Asia's most expensive movie to date. The trend for increasingly expensive epics will eventually lose steam, of course. But nobody is sure that Hong Kong's film industry will be ready with a replacement when it does...
...sharp as ever. Just before his election, he provocatively warned against "the dictatorship of relativism," a let-it-all-slide mentality, particularly in the West, that he sees as promoting a lifestyle of loose morals. Yet the Pope seems to understand that hiding from or denying that trend is a losing strategy...