Word: trend
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Nokia has recently tapped into that trend to build on its brand. At its flagship store in Moscow, customers can use display phones to send images and messages and, eventually, to connect with people globally through its mobile gaming network. As more flagships open around the world, shoppers will be able to join a live gaming community by directly competing against scores posted by players at other stores. "Learn to get close to your consumer; it's going to keep you alive," says Cliff Crosbie, director of global retail and trade marketing for Nokia...
...slamming its gates to early comers, the nation's top university focused the nation's attention on a trend that has alarmed some educators: students applying for college earlier and earlier and earlier. But all signs say that schools-at least the majority of schools that are not super elite -won't be following Harvard's lead anytime soon. In fact, a stunning 68% of U.S. colleges allow students to begin applying before Sept. 1 of their senior year, according to an August report by the National Association of College Admissions Counselors (NACAC). And one in four will admit seniors...
...trend is most pronounced at academically rigorous schools. "Ten years ago, this wasn't even on the radar," says Ken Fox, college and career counselor at Ladue Horton Watkins High School in St. Louis, Mo. "Now it's the biggest thing going." Of 300 seniors at his school, 40 have already applied to colleges. At Cathedral High School in Indianapolis, 108 of 320 seniors have sent in applications, and a few already have admissions in hand...
...COULD BE A RECIPE for how to go broke in the fashion business: establish yourself somewhere far off the style map, target women over 35, ignore the current accessory-driven business trend, and insist on using luxurious fabrics so that your clothes become prohibitively expensive. And don't forget to make sure your heritage is as unhip as possible, something along the lines of your grandmother's founding the family company with an apron business...
...Hong Kong's Lane Crawford, Taiwan's Mitsukoshi and Singapore's Takashimaya. "They fill a lot of niches," says Frank Doroff, general merchandise manager at Bloomingdale's. "If you want clothes to go to work, to go out at night, a dress to wear to an occasion, they're trend right." Doroff says it all started with "the slinky dress," but what really put Azria on the map were his "sexy tops" and ponchos. "Two to three years ago, his ponchos alone were selling easily over $1 million. That propelled us into looking at him in a whole different...