Word: trended
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Dates: during 2000-2009
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...masses want to move in the other direction and drink Drank to come down? We know beer and wine will relax us, but how exactly are these weird chemicals in a purple can altering our body chemistry? On the flip side, the Drank concept taps into the dominant trend in the beverage industry. Cola sales have sunk as people move to functional drinks that promise to hydrate you, focus you, give you a boost and perhaps calm you down. "Consumers want the added benefit," says Tom Pirko, president of Bevmark LLC, a consulting firm. "If you're a new player...
...will start to push the fear button. Amygdala activation will grow more in the future, and we will see more and more brands which appeal to the fear factor. They say, "Use my product and if you don't use it, some bad stuff will happen." That's one trend I find scary...
...does all that gel into a trend line? Well, it doesn't. The talk of economic 'green shoots' from a couple weeks ago seems to have pulled back. Now a lot of the talk is focused on a more-modest analogy involving first and second derivatives. Without getting too far into the scary Calculus stuff, the point is this: we may still be headed downhill but we're now headed a little bit slower. That seems like a sensible way to interpret what's going on. And perhaps even accurate...
Equally disconcerting is the trend of students looking to sell tickets before they even consider going themselves. A vicious cycle has been created in which, before people can even get excited by the invitations posted to their door, they are bombarded with offers and flashing-light e-mails for tickets to buy. Open markets: great. Free country: fantastic. But if people are not able or do not want to go to their formal, then they should be given their dues back, rather than make a profit, because the House Committee has put a lot of time into creating a great...
...cuts in weekend hours did not result from FAS’s economic woes. He said that the UA program remained high among FAS IT’s priorities as the department considered the program a cost-saving measure in itself and that FAS IT might actually see a trend of increased student employment as a result of the economic crisis. —Staff writer Lauren D. Kiel can be reached at lkiel@fas.harvard.edu...