Word: trended
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...reality television creates cultural icons who are famous for nothing other than their own celebrity. Consequently, people seek prominence to gain more prominence, pulling stunts they think could land them a reality-television-show role. This obsession with fame for fame’s sake reflects a strange trend in American culture. While we recognize that the desire for prominence is nothing new, the new media machine that creates stars out of individuals with nothing noteworthy about them creates new temptations to take whatever means necessary to make this desire a reality...
...couldn't buy. For example, Zag started Dogside, a line of high-fashion dog accessories (with Bella, the labradoodle of supermodel Elle MacPherson, enlisted as its face), because it determined there were no dominant brands in that sector. Some agencies began creating brands before the recession, but the trend has picked up steam as a severe ad slump has forced them to explore alternatives to the traditional fee-based business model. "We are all looking to create new revenue streams," says Guy Barnett, a Brooklyn Brothers partner. "We need as many business models as we can get." Adds David Elms...
...highways and other projects. A similar scenario has been playing out in other western China cities like Chengdu and Chongqing. BofA Merrill Lynch Global Research calculates that the GDP of China's western provinces grew 9.3% in the first half of 2009, compared with 6.5% in the east. This trend is likely to continue. "Growth is shifting to the interior," says Ting Lu, a BofA Merrill Lynch economist...
...willing to convince ourselves that they're good for a reason. The fundamentals are great, the experts tell us. Innovation is creating new opportunities and new wealth. We've gotten better at managing risk. After a few years of market trouble, though, the tone changes. "When the trend is sideways to down, they think the machine is broken," says Robert Prechter. "Jeez...
...Sweden, Tommy Tuvuynger takes a pragmatic view of the trend. "People like the rabbits because they are pretty. What else can we do with them though? We can't give them bunny birth control pills. So we have to put the rabbits away...