Word: trendex
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Dates: during 1950-1959
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...Broadway. Though compressed into 90 minutes, the Shavian comedy kept the refreshing crackle of ideas crisply delivered (the central theme: in 20 centuries man has made no progress save in mechanical ingenuity), and offered a witty appraisal of human strength and weakness. But the TV audience, according to Trendex, gave the show only a trifling rating of 16.5-roughly on a par with the Mickey Mouse Club...
...most venerable cliché in U.S. humor is the mother-in-law joke. December Bride (Mon. 9:30 p.m., CBS), which translates the joke and variations to television, has astounded the industry by elbowing its way into the top ten. Nielsen and Trendex place Bride No. 5; ARB has it tied for sixth (with Disneyland and I've Got a Secret). Videodex and Pulse report it "consistently...
...Jackie Gleason, who has recently been bested by Perry Como in the ratings, last week switched his half-hour show to 8 p.m. on Saturdays in order to start on even terms with Como's hour-long variety program. The result was not decisive, according to Trendex: Gleason narrowly topped Como...
...most popular TV shows in the U.S., according to the latest Trendex rating...
...default. The Sullivan show was enveloped when NBC began its 90-minute Spectacular at 7:30 p.m., half an hour before Sullivan went on. It was outmaneuvered when NBC produced a star-studded, revue-type show that Sullivan could not come close to matching. Sullivan was outscored in the Trendex rating by 26.8 to NBC's 30.1, the highest Trendex rating that any 90-minute NBC Spectacular had ever...